Zara in talks to enter Brasov's Unirea Shopping Center

The Adamescu family, owner of Unirea Shopping Center in Brasov, is negotiating a contract with Spanish clothing retailer Inditex to bring Zara store to Brasov a year after the brand opened an around 5,000 square-metre store in the Unirea store in Bucharest. "Negotiations are at an advanced stage. The contract will be signed in the first quarter of the year, with the official opening of the 1,500 square-metre store being scheduled for the second quarter of 2010," Carmen Palade Adamescu, chairman of the Board of Directors of Unirea Shopping Center, told ZF. Considering an average monthly rent of 10-15 euros per square metre, the annual contract could be worth 180,000 to 240,000 euros, according to ZF calculations. Inditex representatives did not provide details on the talks with Unirea Brasov, but did not deny their next expansion move, either. "Brasov, alongside Sibiu, Oradea, and Arad, is an interesting city in terms of our brand's development. We are currently in negotiations with all of these cities," says Mihai Cioltea, expansion manager of Inditex's local subsidiary.