Amid plunging sales and debts to banks, the car market willwitness a rising number of deals involving car dealers believesBrent Valmar, vice-president of Romania's Automotive Manufacturersand Importers Association (APIA), who is also the general managerof Porsche Romania.
Porsche is the biggest importer on the domestic market, which cameto generate only 382m euros while turnover revolved around 1bneuros in 2007-2008 period, according to Finance Ministrydata.
"It has been and will be hard. There will be further dealersclosing, while others will be bought and swallowed by rivals. Theaverage price per car will become lower and lower, the more so asmany producers have launched smaller and more fuel-efficientmodels," Brent Valmar told BUSINESS Magazin in an interview.
Even so, Porsche boss said he did not expect the decline tocontinue in 2011, though "there is no way we can get close to 2007any time soon".
As regards Porsche Romania, "the focus is on cash and marketshare," according to the company's head, who stressed that thefight for market share had become dramatic in the past two yearsamid dealers' large car inventories.
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