Head of Cotroceni Park: Discounts are so big that I can hardly walk through the mall without buying something
Cotroceni Park owners say the number of visitors went up inJuly
from June despite the crisis and the summer period,which is not
highly favourable to malls. One of the explanations: retailers'
discounts are luring people to the mall. "All stores have
spectacular promotions and they havetried to come up with the best
offers during this period. I personally find it difficult to walk
through the mall without buying things, seeing the large number of
offers," says Israel Visel, Cotroceni Park shopping center manager,
with a smile. The crisis is hurting retailers' sale, so that in the
lack of discounts sales would be much weaker. Not all tenants
afford cutting their profitability margins, though, as Cotroceni
Park is viewed as an expensive mall. "13-14 stores were closed, but
most are under liquidation. Around 10 have been already replaced,
and we currently have around 30 available spaces. The occupancy
rate has remained steady, at 95-96% of the mall area, though," says
Visel. Starting autumn, the mall will add a fitness hall in the
area located above Real hypermarkets, around which a new playground
and a baby-sitting are will be fitted out.