Tohani has plans for factories in China and Poland
Tohani wine producer, owned by businessman Virgil Mândru, is
planning for the Romanian business to become the group's smallest
over the next ten years, with the biggest turnover to be generated
in China and Poland.
The company is planning to build two wine facilities in Poland and
in China.
"The Tohani China project has already kicked off. We are currently
producing in Romania and exporting our production, but as of next
year we will start production there. These are the normal steps of
expansion. We chose these two markets because they have a
potential, and are easily accessible. In China the investment
amounts to 20 million euros, and to 10 million euros in Poland.
Both projects are developed with local partners," Mândru told
Ziarul Financiar.
The businessman holds 50% of these projects, with the money for
investments being the company's own. Abroad, the company will
produce under the Tohani brand, which he says he will adapt to suit
the new market. At present, the company's best-known brand in
Romania is Sânge de Taur.