Neoset, a furniture manufacturer and retailer, intends to expand its store network by another seven or eight outlets this year. Currently, the company owns over 15 retail outlets throughout the country. "This year we will strengthen Neosetes presence locally and we will develop outlets in cities where we are not currently retailing. Obviously, the development will also generate a need for a growth in personnel," said Monica Coman, marketing manager of Neoset. The investment in one store is estimated at over 100,000 euros, but the sum can vary depending on location and space. Neoset has been present on the Romanian market since 1991 and operates by franchising. In Bucharest, the company owns four stores, one of which is franchised, with the rest being owned by the company. Neoset also owns a plant, which has been operational since 2000. Prior to the starting of production, the company operated as an importer. The group is currently employing over 100 people.
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