Digital technology is the future in banking, says Tibor Pandi,41, who came at the helm of the domestic subsidiary of US Citi thissummer.
His mandate is to expand the retail operations launched lastyear and to do that he bets on attracting the clients who want touse their smartphones to do all the financial operations, fromchecking accounts to paying for cinema tickets or bustravels.
"Since we've pursued a prudent business policy, we are notoverburdened and we can focus on developing new businesses. Citi iswell positioned to launch new products and services and attract newclients. We want to gain market share on the targeted marketsegments," Pandi told ZF in an interview.
Tibor says the goal for the following years is for retail to cometo generate a third of the bank's turnover. "We'll further developthe retail operations we launched in 2009. We want to grow, fromthe current status to the position of a more significant player onthe market. If we make good decisions and implement them, marketshare expansion will come," says Pandi, without specifying cleartargets on the number of clients or market share.
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