Wine producer Vincon sees 23% higher sales in ten months

Vincon, one of the leading wine producers on the Romanian market, posted sales worth 28.1 million euros in the first ten months of this year, up 23% against the same time in 2007. The company targets an around 40 million-euro turnover in 2008. "We are very likely to meet the 2008 budget. December is very important in achieving this target, a month that, unfortunately, is marked by the international financial crisis. For 2009, we aim to surpass the 40 million-euro mark," said Dan Ghejan, the company's marketing and sales manager. November and December, which traditionally generate the biggest sales in a year, fetch around 25% of Vincon's turnover. Apart from Vincon, producers that have announced their end-of-the-year sales forecasts include Cotnari and Jidvei. Cotnari expects to see sales worth over 8 million euros in November-December of this year, accounting for 28% of its around 30 million-euro turnover for the full year, while Jidvei hopes the holiday season will fetch it 12% of this year's budget. Vincon's best-selling brand in terms of value is Beciul Domnesc, while in terms of volume, it is Muscatel. Beciul Domnesc recorded a 40% rise in value in the first ten months of the year against the same time last year, to over 7 million euros.