More than four million viewers watched the cinema premieres inthe first nine months of this year, according to the data providedby Champions agency, which monitors the Romanian box-office on aweekly basis. 900,000 more than last year and double the number of2008, reads BUSINESS Magazin.
This means that people like going to movies, even though, given theaverage salary per economy, the costs of such entertainment are notnecessarily low. The average price of a cinema ticket stands at 15RON for classical productions and at around 20 RON for 3D ones.Adding the classical menu, juice and popcorn, the budget for twopeople goes even higher.
Champions figures reveal quite a small market, and cinema operatorssay there is room for better, but that they are satisfied for themoment as they garnered considerable increases at a time whenleisure budgets have dropped.
"3D movies are to blame, their success has brought this growth,"considers Constantin Fugaşin, Champions agency founder.
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