Gemisa investment fund, which mainly deals with start-up companies, will invest in 10-12 projects on the Romanian market by the end of this year.
"So far we have invested 2 million euros in several businesses, and our targets are related to investments of 6 million euros in 15-20 projects of the start-up or early stages type," Dragos Rosca, CEO with Gemisa Investments, a foreign investment fund, told Ziarul Financiar.
Gemisa was established last autumn and is registered in Cyprus. The fund has so far invested mainly in the medical and retail sectors.
"These are the areas we have expertise in. It is normal that you invest in the field you know best," explained Rosca, who worked for ten years with management advisory company Roland Berger Strategy Consultants.
He says that the number of projects the fund is involved in is more than it had expected last autumn, when the fund was launched.
"There are quite a number of good ideas, but they are beyond our financing capacities. We are interested in projects of over 50,000 euros, but they should not exceed 1 million euros per company," he added.
This means that the larger fields, such as real estate or even the car industry, are ruled out, with the fund likely to be interested in trade, IT and services.
The first business Gemisa became involved in was the acquisition of the Miniblu brand from the Sensiblu store network, which operates on the pharmaceuticals market. The deal was worth less than 100,000 euros.
Gemisa's plans for Miniblu include investing two million euros by the end of this year, when the network will have reached 40 stores.
Miniblu stores sell Miniblu-branded clothes and footwear, accessories, food and food accessories, cosmetics, toys, books, music and educational products.
Gemisa's portfolio later expanded to other businesses in the medical sector.
"We also own Optical Network company, which conducts retail operations through its own stores and distributes optical products," Rosca added.
Another two medical service companies, Oxigen Plus (which specialises in renting medical equipment for patients with respiratory failure) and Cristal Diagnostic (specialising in occupational medicine) are on the list of niche projects Gemisa has developed.
The Press Pro publishing house, which focuses on the medical sector mainly, was in its turn acquired by the investment fund. ionut.bonoiu@zf.ro
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