ZF English

Ringier takes over Evenimentul Zilei

27.10.2003, 00:00 14



After brief negotiations, Swiss group Ringier has taken over Evenimentul Zilei daily, and now owns Romania's top three dailies - Libertatea (number one on the market), Evenimentul Zilei (second position) and Pro Sport (which comes third). Ringier took over the biggest sports daily, Pro Sport from Media Pro Group last December. The acquisition of Evenimentul Zilei and Pro Sport has pushed Ringier's market share up to almost 40% in terms of audience. According to the latest audience data, Libertatea has 1,042,000 readers daily, Evenimentul Zilei boasts 741,000, whereas Pro Sport has 541,000. Daily Adevarul ranks fourth, with 414,000 readers daily. ZF



 

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