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Orkla Foods: restructuring due to poor results

08.04.2008, 20:20 12

The local branch of the Norwegian group Orkla Foods reported a significant decline in sales and profit last year, against the previous year, and started a restructuring process, according to data published in the Norwegian group's report. Orkla Foods Romania (OFR) has reduced the value of its intangible assets, which are mainly brands, by 286 million Norwegian kroner (35 million euros), after the results in 2007, according to the same source, which, however, does not specify the value of OFR's intangible portfolio. The company holds the Ardealul, Tomi, Bunica, Wiesana, Linco, Unirea, Holland and LaMinut brands. "The business in Poland, the Czech Republic and Romania, saw a significant decline," shows the Norwegian group's report, which, however, fails to specify the value of sales and net profit on the local market. According to previous information provided by the company, sales of margarine (a segment that fetches almost 50% of OFR's local business) declined 15% last year on the local market.

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